Godaddy Domain Name Availability

I am creating a series of articles to help real estate agents find and achieve success online.

Most agents I meet or run into, have a weak, if any at all, online presence.

Many agents have a website but they have no idea if it is working or how to go about getting it to generate leads for them.

Here is Real Estate Agent Training Pt 1 – Are you creating Keyword Loaded Domains?

Having a web address that represents your personal name is great for legitimacy, social proof, your Bio etc, but driving traffic to it might just be a waste of time and possibly money. We all have egos but you have to sit back and look at the point of view of the web surfer.

Does this person care about you? Probably not. Do they think your $10,000 website is pretty? Maybe…

All they really care about is “how can you help me right now!”

Face it, Real Estate Agents and Real Estate Websites are a dime a dozen. (I feel slaps from some readers about now) You have to stand out, deliver the goods and get their contact info!! THAT IS IT!!!

If you are farming for buyers, say on craigslist, you don’t want to drive that traffic to your “homepage” as most people will not even read your stuff for more than 30 seconds.

It is MUCH better to drive traffic to a “Squeeze” page that has a keyword loaded domain name, give them some inspiring tips, offer free “special report” or whatever, and get the surfer to give you their name and email address so they are added to your email list.

Now I know what you are thinking “All the good domain names are already taken!”. I say “No way man!”, and here’s why.

I am not talking about paying big bucks to somebody to buy one, I am suggesting a little research at say GoDaddy, to find your perfect domain name(s).

There are almost endless .com names available, you just have to know how to find and build them.

Did you hear that? Build them.

There are certain words that are ignored by search engines, and you can add this ignored word to a keyword loaded domain name already owned by somebody else, and make it your own. I would be careful and make sure you are not “borrowing” a trademarked name. ALWAYS check to make sure.

A few of the words that I believe have no effect on the search engines are: My, Best, Secret, Big, Super, Top, Total, Buy, Trust, Trusted, Simple.

I am in Phoenix, AZ and would probably immediately search for PhoenixHomesForSale (dot)(com). Of course that is already taken, however

BuyPhoenixHomesForSale (dot)(com) might not be. LOL, I just went to GoDaddy and checked, guess what?, it is available!! Who is Da Man?

I have created my keyword loaded domain name, the search engines will still see the main keywords I know people are searching for, ignore the word “buy”, and I am ready to put up my “Squeeze” (landing) page to entice would be Phoenix home buyers to give me their name and email address.

You can also use dashes (-) in your domain name. I have heard people down the using of dashes in domain names, but it works for me just fine.

A few words that you probably should steer clear of using in your domain name are: Biz, Business, Ecommerce, Store, Professional, Assured, Global, World. UNLESS they are in your companies name!

There is a website with more info about words to use and words to NOT use. Please visit domainnameassistance(dot)(com). I have no affiliation with these folks, it is just a really good resource to read through.

A thought to keep in mind: You need to divide up your online marketing attempts into “niches”.

Example niches are: new homes, or fix up type homes, golf course homes, investor specialist, homes under $100,000, homes over $1,000,000, etc.

After you decide on what niche(s) to advertise in, go build yourself a great domain name and start getting some leads!

Setting up your keyword loaded domain name(s) is the first step to dominate your local real estate market!

Next week’s article: Squeeze Page? What the heck is that?

Have a great day and go get some kick-a** domain names!

About the Author

Mark Stafford

Desert Dwellers Realty

http://realestateagenttraining.net/blog

Mark’s main focus is training Real Estate Agents on how to create an internet presence.

With the advance of WEB 2.0, ie. Social Media, if you are not online, your business is broke and offline.

His training is slanted towards real estate agents, but it will help any small business dominate their online marketplace.

Helping real estate agents achieve online success, one at a time.

http://mark-stafford.com